Product Management plays a pivotal role in how creative, beauty and wellness brands translate vision into viable, market-ready product. Product managers sit at the intersection of creativity, data and execution, shaping assortments that balance customer relevance, commercial performance and long-term brand value.

Global insight from organisations such as McKinsey & Company, Product School and the World Economic Forum continues to highlight the growing importance of product-led thinking in competitive, consumer-driven markets. In product-centric industries, strong product management directly influences speed to market, margin discipline and customer satisfaction.

Product managers are expected to bring a holistic view of the product lifecycle, from concept and development through to launch, iteration and end-of-life. This includes working closely with design, development, sourcing, merchandising, marketing and operations to ensure alignment across function and timing. Practical, results-based experience managing roadmaps, priorities, trade-offs and stakeholder expectations is essential.

Data and insight increasingly inform product decisions, from customer feedback and performance metrics to market analysis and forecasting. However, judgement, clarity and the ability to balance insight with intuition remain critical, particularly in creative industries where emotional connection and brand identity matter.

We look for product management professionals who combine structure with empathy, commercial awareness with creative sensitivity. The strongest individuals understand how to guide teams through complexity, make informed decisions and deliver products that are relevant, well-executed and aligned with both customer needs and brand strategy.